Spa by Clarins, a winning spa partnership combining professional treatment know how, retail expertise and high level of service, for a profitable spa operation.
With Spa by Clarins license concept, Clarins offers assistance throughout the entire implementation process, beginning at the concept stage with space planning and programming, spa design, specific concept implementation, assistance with recruitment and training, marketing plan design and business planning. Every piece of required intelligence is available to Clarins' hotel partners, while keeping a strong focus on personalisation.
In order to enhance the sense of space, hotel spa partners can benefit from Clarins' signature treatment as well as personalized design of retail areas.
Each exclusive spa by Clarins has a different identity. "We are strong partners and we want our brand to be expressed well, but it has to come together with the spa's own personality and brand too," says Prisca Courtin-Clarins, granddaughter of Clarins founder, heading the global Spa & Retail division.
Clarins does not operate the spas but works closely with the teams to ensure success.
Clarins has 15 years of experience partnering with hotel spas, its presence helps influence guests' spending, and it increases the sales of facial treatments, instead of the traditional relaxing massage, resulting in a higher potential for retail conversion and increased profitability.
Clarins is a trusted brand that offers a greater level of technical experience in treatments. When a guest is arriving at a faraway destination, or a place that they don't know, they tend to choose a brand that they recognize and trust for their facial treatments. Furthermore, for spa travelers who have already experienced Clarins spa treatments, it gives the hotel an additional USP to attract guests, as they know and trust the level of service that they can expect.
Clarins has proven track record of success, showing that the brand contributes to repeat business from local clients.
In 2016, Clarins international network of branded partnerships with luxury hotels and resorts, namely Spa by Clarins and Spa My Blend by Clarins, totals 50+ properties.
"For several years now, the Ritz Carlton in Toronto has had the pleasure of partnering with Clarins in the pursuit of excellence at Spa My Blend by Clarins. The consistent support and ongoing training that Clarins has provided is unmatched in the industry, resulting in extraordinary guest experiences, as well as increased financial performance. During its second year, Spa My Blend by Clarins achieved the coveted award of number one hotel spa, as voted by the readers of Travel and Leisure magazine." Spa Director at Ritz Carlton, Toronto.