
Expanding ambition
By Meliá Hotels International
Meliá Hotels International is embarking on an ambitious expansion plan, aiming to enhance its global footprint with a strong focus on vacation and bleisure travel. With strategic growth in key markets across the Americas, Europe, the Middle East and Asia, the company is set to redefi ne luxury and premium hospitality while leveraging asset-light models. We speak with Meliá’s global development VP, María Zarraluqui, to uncover the details behind this bold strategy.
