Meliá White House, part of Meliá Hotels International, has announced the appointment of Jakob Gowin, as General Manager for its superior 4-star deluxe hotel that sits alongside Regent’s Park and Primrose Hill.

Following the recent reveal of a £40 million transformation for the iconic 1930s Grade II listed building, Jakob joins the impressive 581-room hotel, which features an additional 112 long-stay apartments, with extensive experience from several London properties.

Most recently, Jakob held the position of General Manager at the 370-bed Leonardo Royal London Tower Bridge. During his two years at the property, he managed a high volume of food, beverage and meeting and events business, seeing the hotel through a partial refurbishment and rebrand, ensuring a strong return to post COVID revenues. Jakob also spent some of his career at the Leonardo brand’s Heathrow property, again, managing the hotel through an extensive refurbishment over an 18-month period.

Prior to his time at Leonardo, he held the position of Food & Beverage Director at the 1000-bedroom Kensington Forum.

A member of the board for Missenden Abbey International Hotel and Hospitality School, Jakob is proactive in his role, advising students on industry practices and providing professional advice and guidance to the school.

Commenting on his new role, General Manager of Meliá White House, Jakob Gowin said: “Having spent a number of years managing hotels in central London, when the opportunity to join a prestigious and historic hotel such as Meliá White House arised, I jumped at the opportunity. Following its grand renovation, I’m excited for the future of this flagship Meliá hotel.”

The hotel has been reimagined as a true destination hotel upscaling its bedrooms & suites, restaurant and hotel spaces including The Level service & lounge.

A unique offering at Meliá White House, and one of the most exclusive services in the heart of London, is The Level. Resonant throughout Meliá Hotels & Resorts, but a first for the UK, The Level premium service is for the most discerning travellers, providing a premium suite to stay with personalised attention and access to The Level lounge, offering complimentary drinks, snacks, tapas and more: a hidden gem in London.