Triptease: White Papers

CRM: A Hotelier's Guide
Friday, August 31, 2018 For hotels, customer relationship management, or CRM, typically means employing data about guests to enhance service and inform overall strategy.

Spotlight on… Wholesalers
Friday, August 31, 2018 How do you solve a problem like Amoma?

Spotlight on… Online Guest Experience
Friday, August 31, 2018 Hospitality begins on your website

Spotlight on… Direct Bookings: Asia-Pacific: where does your hotel stand?
Friday, August 31, 2018 Asia-Pacific is the largest regional travel market in the world. It is unique, fast-changing and fertile ground for ambitious hoteliers.

Spotlight on… Direct Booking Strategies
Friday, August 31, 2018 How do the industry’s most successful hoteliers achieve their goals?

Spotlight on... A/B testing: is it really dead?
Friday, August 31, 2018 It has become received wisdom in the hotel industry and beyond that A/B testing should be employed on every website in order to optimise performance. In reality, themajority of...

Metasearch: A Hotelier's Guide
Friday, August 31, 2018 Should I list my hotel on metasearch?

Google Analytics: A Hotelier's Guide
Friday, August 31, 2018 Many of the hotels we work with at Triptease know that they need to be doing more with Google Analytics.

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